Testimonials

Read about what our endorsed Traders have to say about the
Which? Trusted Traders scheme below. Find out more and join today.

Move On Removals and Storage ltd

At Move On Removals we recognise trust as the most valuable thing we have in our business. We knew that being a Which? Trusted Trader would add authenticity to our business and help us build long-term relationships with loyal customers as the very foundation would be built on trust. I knew that we would get recognition and exposure through being on the Which? Trusted Traders website and through using their branding and promoting our endorsement we would reach a wider audience which would lead to more leads and business opportunities.

We knew that building up verified reviews on the Which? Trusted Traders website would add credibility to our business as so many of the main review platforms used by local businesses contain fake reviews and having trustworthy feedback from genuine customers that people can review when looking for your service is amazing. Having the backing of one of the longest-established and most well-respected consumer organisations in the UK gives our customers confidence to book with us as they know there is a whole team of people, they can speak to at Which? HQ if there is anything they are unsure about or if things don’t go to plan and they have the backing of an independent ombudsman. We understood that through being part of Which? Trusted Traders, we will be able to build a much stronger business as it has a strong and robust foundation.

The week after we received our endorsement we started getting leads through from customers who had seen us on the Which? Website. The customers we were getting were completely in alignment with our values and were looking for a high-quality service and not just the cheapest price they could find.

We are a small and growing business in development but are part of something much bigger by utilising our endorsement. 

21 Sep 2023

JR Roofing Lancs

We chose to join the Which? Trusted Trader scheme as we felt the Which? values aligned with our own. We believe in putting our customers first and strive to provide a reputable roofing service that our customers can trust. We are members of several trade associations and different schemes, and the assessment process was different from the other schemes. The process was very in-depth and focused on business processes, such as our terms and conditions, and how we portray ourselves online, including the wording on our website. We really benefitted from speaking with the trading standards professional and we learnt a lot - We like the social media presence that Which? Trusted Traders have and how they give us opportunities for further exposure such as through blog articles.

12 Sep 2023

GAP Property Services (Leicester) Limited

Since becoming a Which? Trusted Trader, it has helped attract more customers and provide more trust in our current customers - which is what we wanted to achieve when we first joined. Which? naturally attracts more customers as it's the brand people trust. 

04 Sep 2023

Shear Architectural Design Limited

We initially sought to become a Which? Trusted Trader because we recognised the profound value and credibility that the endorsement carries. As a firm deeply committed to transparency, quality, and client satisfaction, aligning with a brand that is renowned for championing these very principles made perfect sense to us. Moreover, we knew that achieving this status would offer reassurance to our potential clients, illustrating that we not only promise high-quality service but that we've been thoroughly assessed and endorsed by a highly respected consumer champion. Ultimately, our desire to become a Which? Trusted Trader was driven by our ambition to demonstrate our dedication to the highest standards of service and integrity in the Architectural industry. We believe that this endorsement serves as a testament to our commitment to these values, helping us build stronger relationships with our clients and improve our offerings even further. Becoming a Which? Trusted Trader has brought numerous benefits to our business, both tangible and intangible.

Enhanced Reputation: The Which.co.uk Trusted Trader badge is a symbol of quality, reliability, and integrity. Our association with such a respected consumer champion has significantly enhanced our reputation, setting us apart in the competitive Architectural Design industry. Increased Customer Confidence: The rigorous vetting process we underwent to obtain the Which.co.uk Trusted Trader endorsement has provided our customers with added assurance of our commitment to quality service and ethical business practices. They know that we've been independently assessed and approved, which builds trust and confidence in our services. Greater Visibility and More Leads: The Trusted Trader endorsement has increased our visibility to potential customers who use the Which.co.uk platform to find reliable service providers. This has led to an uptick in customer inquiries and leads, helping us to grow our business. Continuous Improvement: The assessment process itself was a valuable learning experience that prompted us to examine and improve our business practices. It instilled in us an ethos of continuous improvement that continues to benefit our operations and service delivery. In summary, being a Which.co.uk Trusted Trader has not only bolstered our reputation and customer trust, but it has also led to increased business opportunities and a commitment to ever-improving service standards.

26 Jul 2023

AJT Showers Ltd

Being a Which? Trusted Trader adds credibility and trust to our business, especially in a specialized field like mobility bathrooms. Our customers see our endorsement by Which? as a mark of equality and reliability, making them more likley to recommend our services.  The endorsement by Which? as a Trsuted Trader adds credibility and prestige to companies. Increased customer confidence is essential, and customers actively seeking mobility bathroom services often look for trusted professional who can meet their specific needs. Being a Which? Trusted Trader gives our customer confidence that AJT Showers has been vetteed and meets the standards set by a reoutable consumer advocacy organization. This confidence can lead to increased customer inquiries and conversions

24 Jul 2023

The Rubbish Removers Ltd.

We became and continue to be a Which? Trusted Trader member because it is a sense of security for the customer that we are a legitimate business. As our trade is poised with ‘cow boys’ and fly tippers we believe one of the most important traits is the trust, and the Which? Badge adds to this. What makes it different is its national image and reputation that is trusted by many, and we do believe it greatly increases the confidence our customers will have in us. 

24 Jul 2023

ABi Doors

Becoming a Which? Trusted Trader was mainly about getting the recognition we thought we deserved. There are a lot of businesses in our sector that cut corners, use poor quality products and don’t provide the right level of training for staff. We really pride ourselves on not doing any of those things, so naturally we wanted to shout about it! As consumers ourselves, we were already aware of the Which? Trusted Traders logo being seen as a sign of reputation and trust, and because of that, the scheme felt like a perfect fit for us. We get to prove we’re able to pass the stringent assessment process, and in turn, potential customers know they can rely on us. The Which? Trusted Traders assessment process was extremely rigorous, and that in itself sets it apart from other schemes. Our business and admin procedures were evaluated thoroughly by trading standards professionals, as was the financial health of our company via a credit report. The endorsement team also contacted a selection of our recent customers to obtain references and then popped over to our showroom for a face-to-face visit and interview. This enabled them to fully understand how we operate and get a feel for who we are. Once we passed all the checks and officially joined as members, it was made clear to us that we’d be reassessed on an ongoing basis to ensure our standards aren’t slipping. Above all, being a Which? Trusted Trader provides our customers with complete peace of mind that they’re working with an organisation that operates with honesty and integrity. In addition, our Which? Trusted Traders profile gives us a hub to outline what we do, showcase some of our work and invite people to leave us independent reviews. These are moderated before they’re published, so anyone looking through our feedback knows it’s been left by genuine customers of ours. Finally, as our contact details are clearly visible on our profile, we receive leads via the ‘find a trader’ feature on the W?TT website.

20 Jul 2023

KJM Windows and Conservatories

As a customer orientated business, the assessment to become a Which? Trusted Trader was not a problem. The Which? brand is a more respected name within our target age demographic, and the fact our Profile Page shows that we give good customer service, gives new customers the confidence to place orders with us.

10 Jul 2023

Heatable

Whilst twelve months of proudly sporting our Which? Approval accreditation have passed us by, the benefits of the award certainly haven’t.
Gaining a Which? accreditation is by no means an easy feat. It was a testament to the dedication and talent of our team and as we approach our one-year anniversary, it continues to be just that. Being endorsed by Which? is a perpetual achievement in that the high standards delivered to achieve it in the first instance, rightfully have to be maintained.
Fortunately, our values at Heatable very much align with those of Which? and we’re constantly striving for better and better consumer experiences.  For consumers looking for heating and solar installations online, the digital noise can be overwhelming and it’s understandably difficult for them to distinguish between reputable and less trustworthy companies. Which? affords our customers genuine peace of mind.  We can absolutely attest to the consumer reassurance power of Which? and look forward to a long-lasting partnership.

06 Jul 2023

Trustguard Ltd t/a Trustguard Damp Proofing

Which ? Trusted Trader is a logo you notice and has been around for many years. We wanted to give our customers confidence in our business and show we are setting the highest standard. Customers contact us explaining they have seen our fantastic reviews on Which ? Trusted Trader, we regularly receive new business through the Which? Website off previous customers reviews. Having the Which ? Trusted Trader logo on communications just gives customers that extra reassurance in our business

23 Jun 2023