Endorsed by Which?

A J Rogers & Sons Limited

4.9

301 Reviews

Opening Hours
Today -
  • Monday - Closed
  • Tuesday 09:00–17:00
  • Wednesday 09:00–17:00
  • Thursday 09:00–17:00
  • Friday 09:00–17:00
  • Saturday 09:00–17:00
  • Sunday - Closed

About

Founded in 1966, A J Rogers and Sons is the leading carpet and flooring company, based in South London. We are a family run business celebrating over 50 years with a reputation built on personal service, professionalism and most importantly, quality.

Peter and Trevor Rogers, sons of founder Anthony, take a hands-on approach to running the business, and share an in-depth knowledge of flooring, materials and installation techniques.

These skills remain core to the operating values of the company, and we are fairly unique in that we employ our own in-house teams of highly trained fitters to ensure a perfect installation for you every time.

Our friendly and knowledgeable team offer a complete service, from initial enquiry through to installation by our own skilled fitters. Let us inspire you! Visit our showroom in Bromley and meet our team – we’ll help you to unlock the potential of your home.

What we do

  • Flooring services

    • Wood flooring installation
    • Carpet fitting
    • Floor laying
  • Carpets and flooring

    • Flooring showrooms and shops
    • Carpet showrooms and shops
    • Carpet fitting
  • Carpet and upholstery cleaners

    • Steam cleaning
    • Carpet cleaning
    • Anti-stain treatment
  • Steam cleaning

  • More Services

    • carpet wood vinyl marmoleum fitting

Customer reviews

Why you can trust these reviews

All reviews are verified as being genuine and a true customer of this trader.

How can we be so sure?

100% of the reviews we publish have been through our stringent moderation process.

4.9
301 reviews
Customer Service
5.0
Quality
5.0
Value
4.8
Sort by
All round quality
Customer Service
Quality
Value
We've used AJ Rogers a number of times for carpet fitting and each time we've been massively impressed with the quality of service in the shop, the politeness and helpfulness on the phone and also by the quality of carpets and workmanship of the fitters. You always feel you've made the correct decision by going with AJ Rogers.
Customer in Greater London Posted on 10/11/2022 , work completed 27/10/2022
The trader replied (on 21/12/2022)
We are so pleased to welcome back customers that have been to us before, which shows that we are continuing the high standards of service we always strive to achieve - many thanks.
Excellent Amtico Flooring Sales & Installation Company
Customer Service
Quality
Value
Excellent customer service from all of the staff in their shop, to help us choose the right LVT flooring, and from the fitting teams who expertly installed our Amtico Form flooring. Everyone was very friendly, knowledgeable and helpful from the time we started looking at the numerous flooring options, right through to the installation and after sales service. Very pleased with the finished high quality result and their expertise of all aspects of the planning and installation areas. On top of all this, they quoted a competitive price for the supply and fitting of our Amtico Form flooring. I have no hesitation in highly recommending this family run flooring business. Thank you.
Customer in Surrey Posted on 06/11/2022 , work completed 21/10/2022
The trader replied (on 21/12/2022)
Thank you so much for your review which is greatly appreciated by all members of our team.
Amtico flooring
Customer Service
Quality
Value
From estimation by Kevin to completion of our flooring job we give 10 out of 10! Our tiled kitchen and utility floor were screeded and levelled and then 2 days later the Amtico flooring was laid and both jobs were expertly carried out by Rob, Fraser and Richard. Along with the help of Gemma, Neil and Michael who helped put this into place at short notice we say thank you and would highly recommend AJ Rogers for excellent customer service.
Customer in Greater London Posted on 09/08/2022 , work completed 27/07/2022
The trader replied (on 15/09/2022)
Thank you so much for leaving this review and in particular mentioning the staff members involved, who will all be very pleased to hear that they have been able to help make the process from initial contact through to completion as seamless as possible. But moreover that you are happy with the kitchen floor!
Fantastic, would recommend
Customer Service
Quality
Value
We were recommended AJ Rogers by a friend. We were not disappointed. Excellent service from start to impressive finish. The customer care is exceptional and they went above and beyond in all aspects. Always on hand to take a call or email. They kept our flooring on premises as we encountered some delays with our decorators. When we eventually scheduled the fit out, we could not be more delighted, the service and product exceeds expectations. We are thrilled with the end result. All staff (customer care, fitters etc) were fantastic and very polite and courteous in our house. We will definitely be using again and would recommend to anyone. You can really feel the benefit of a small family run operation.
Customer in Greater London Posted on 14/07/2022 , work completed 08/07/2022
The trader replied (on 22/07/2022)
It is always our aim to leave our customers totally happy with their new flooring and feeling that we care - because, as a family-run business, we really do. Thank you for taking the time to leave a review, which is very much appreciated.
Excellent service from a family business
Customer Service
Quality
Value
AJR replaced all our carpet through a medium-sized, 4 bedroom, detached house. They were helpful & professional throughout, with their breadth of knowledge of carpets & their installation. This spanned selection of the carpet, measuring up, quoting & installation. We had to delay the start of installation twice due to delays in preceding trades which they kindly accommodated. Changes in price were minor & justified. A sound & helpful organization.
Mike in Greater London Posted on 08/06/2022 , work completed 07/01/2022
The trader replied (on 22/07/2022)
Thank you for your comments. We are always mindful that we are often dealing with other trades at the same time and will always try to accommodate any changes in schedules etc. as much as possible.
Amtico flooring
Customer Service
Quality
Value
The team were all very polite, tidy and conscientious. A great experience all around from initially visiting the shop, the quote, the communication, prep and installation. I would highly recommend using them.
Customer in Greater London Posted on 20/04/2022 , work completed 08/04/2022
The trader replied (on 21/04/2022)
Thank you for your recommendation. We aim to provide not only a lovely floor but the best service possible.
Top quality firm
Customer Service
Quality
Value
A J Rogers were fantastic from start to finish. The service from the people in the shop to the gentleman who came out to measure our sitting room to the carpet fitters was excellent. The price was very competitive and they brought the samples to our house to see them in our own home. The whole service was very professional and we will definitely use them again for our next carpet.
Sue in Greater London Posted on 15/04/2022 , work completed 08/04/2022
The trader replied (on 21/04/2022)
Thank you very much for taking the time to leave a review which will certainly be passed on to all concerned and we look forward to being able to be of assistance again when the time comes!
Flooring in through lounge
Customer Service
Quality
Value
Dealing with A.J.Rogers was a good experience. Initially I had to make a couple of trips because even though I was making a scheduled visit to the shop, all the wood samples were not available. Scheduling the work Friday to Tuesday to accommodate my having a bookcase put up in the back lounge worked a treat. The installers were a pleasure to have in the house. They did an excellent job of installing the flooring in the alcoves around the fireplace, even when one had to hold up a piece of furniture whilst the other laid the flooring (wires are running under the floor to speakers in two directions). I am very pleased with the workmanship and the result.
Customer in Greater London Posted on 15/03/2022 , work completed 08/03/2022
The trader replied (on 26/03/2022)
Our fitters are always willing to address any situation that occurs throughout the job to ensure the installation is completed smoothly leaving a very happy customer who loves their new floor! Thank you for the kind review which is very much appreciated.
Amtico in the Kitchen
Customer Service
Quality
Value
We have used Rogers before and had no hesitation in going back to them on this occasion. This is a family business that feels comfortable to use. They all work as a team and are unfailingly polite and helpful. They are also highly professional and go out of their way to provide the very best service. They've done an excellent job in the kitchen and we shall shortly be using their services again to re-carpet parts of the house.
Customer in Greater London Posted on 13/03/2022 , work completed 04/03/2022
The trader replied (on 26/03/2022)
Our customer's journey begins with the initial enquiry either by phone, email/social media or a visit into our showroom to discuss requirements and borrow samples, which is then followed with a visit by one of our estimators to confirm costs and once the order is placed, our Operations team liaise fully all the way through to installation. So when our fitters finally leave we truly hope that our customer feels this has been a smooth and seamless process with the least disruption as possible. This is our aim and all members of staff endeavour to achieve this with every job no matter how big or small.
Excellent and professional
Customer Service
Quality
Value
AJ Rogers was recommended by a few local friends. From the initial enquiry with Gemma in the shop to the quotation with Dan and fitting with Liam and Dave - all very professional, friendly and effortless. They gave me 6-7 samples to take away to decide for a couple of weeks which was really helpful. The quotation wasn't the cheapest but it was fair. The fitting went so smoothly and expertly - they hoovered and took everything away. The after-sales communication with Dan and Vanessa was excellent and there was a little issue, which was resolved quickly and efficiently with no hesitation. Would highly recommend A J Rogers.
Customer in Greater London Posted on 01/02/2022 , work completed 20/01/2022
The trader replied (on 26/03/2022)
Many thanks for the feedback which we always appreciate so that we can endeavour to improve our service and we will certainly pass on your comments to our teams, who are always happy to hear from a satisfied customer.
Great service from start to finish
Customer Service
Quality
Value
From our first visit to the showroom, where they were exceptionally helpful, to our carpet being fitted we were very impressed with AJ Rogers and will definitely use them again.
Amanda in Greater London Posted on 23/12/2021 , work completed 10/12/2021
The trader replied (on 06/01/2022)
Thank you for your review which is always appreciated by everyone at AJR. It is our policy to ensure our customers are relaxed and well-informed from initial visit through to completion and hopefully we shall look forward to seeing you again in the future.
Amtico in the hall
Customer Service
Quality
Value
A J Rogers laid Amtico in my hall way and I am very pleased with the result. The process started with Kevin visiting me and discussing options for the hall. We then visited the shop and had a good look at options, again with good advice. Finally the floor was laid by Stuart who was a real professional and laid the floor beautifully. There was a spot of nail varnish on the Amtico which had been laid in one of the bedrooms 20 years ago and Stuart removed this free of charge. I can really recommend A J Rogers for their professionalism and good service.
Customer in Greater London Posted on 22/12/2021 , work completed 15/12/2021
The trader replied (on 06/01/2022)
Thank you for your review which, as always, is much appreciated. We all take pride in our work from initial contact with the customer, assisting with sampling and designs to the end result - which is always to leave a very happy customer with a floor that they love!
Great Job by AJ Rogers and Team
Customer Service
Quality
Value
We had Moduleo LVT laid in 4 rooms Taking just 5 days from screed to complete installation. They arrived on the date as arranged (unusual in today’s climate) Stewart and Alex did a great job - it looks perfect ! We stayed in a hotel for a few days to keep out of the way (small house) . Was lovely coming aback each day to see the progression and transformation of our house which has gone from looking like a building site to a home very quickly. This flooring is so good, visitors have already commented that they thought it was real wood! It was so helpful to be able to keep samples for a while as it was a tough decision involving the entire ground floor of our ‘bungalow!’ Thanks so much we would definitely recommend AJ Rogers & Sons!
Customer in Greater London Posted on 26/11/2021 , work completed 19/11/2021
The trader replied (on 06/01/2022)
We are so pleased that the new Moduleo flooring looks lovely in your home - as you say a big decision! Stuart and Alex will be delighted to hear that not only have they have provided a good installation but importantly left a happy customer! Many thanks
Carpet Fitting - Hallway & Stairs
Customer Service
Quality
Value
I am thrilled with my new carpet and Dave did a wonderful job of the fitting. It is absolutely first class. Communications have been excellent all the way through from collecting samples, Kevin taking measurements and then Dave doing a fantastic job fitting the carpet.
Customer in Greater London Posted on 25/11/2021 , work completed 24/11/2021
The trader replied (on 06/01/2022)
It is lovely to hear that you are loving your new carpet and your comments will certainly be passed on to our team, who very much appreciate the fact that our customers take the time to leave a review. Many thanks.
Superb service
Customer Service
Quality
Value
AJ Rogers are a very professional and friendly people to deal with. From helping with colour selection through to selection and installation everything went very smoothly.They made light of moving 5m rolls to a 3rd floor apartment including removing all old carpets and moving all furniture. Absolutely delighted with the result especially the sewing of joints.
Customer in Greater London Posted on 23/11/2021 , work completed 10/11/2021
The trader replied (on 24/11/2021)
Thank you for taking the time to leave a review. We are always happy to welcome customers into the showroom and assist not only with choosing colours and designs, but through to the completion of the installation, including moving furniture and removing old materials. Quality of fitting goes without question but it is lovely to hear from a happy customer! Many thanks
Downstairs
Customer Service
Quality
Value
PJ Rogers and Sons has completed several flooring jobs for us over the years and on this occasion, the largest yet, we had most of our downstairs and kitchen refloored in two different styles of Amtico. From our initial visit to the showrooms in Bromley, to the final sign off, the service we received was superb. We were shown various options for the flooring and allowed to take several testers away with us, the site survey was comprehensive and the flooring work, which took a full five days, was to a very high level of workmanship. Sam and his team were pleasant to deal with, meticulous in their finishing touches and even helped with the moving of heavier furniture items. We would have no hesitation in recommending this local family run firm, just excellent.
Customer in Greater London Posted on 25/10/2021 , work completed 18/10/2021
The trader replied (on 24/11/2021)
Thank you for your detailed review which is very much appreciated will certainly be passed onto Sam and all concerned.
Very professional from start to finish.
Customer Service
Quality
Value
Recently had 2 bedrooms, landing and stairs carpeted and we were very happy with the service from our appointment at the shop selecting samples to try, to the measuring up and the fitting. Everyone was very knowledgeable, helpful and accommodating and the end result is even better than we hoped. Will have no hesitation in recommending them to friends and family.
Customer in Greater London Posted on 16/10/2021 , work completed 09/09/2021
The trader replied (on 22/10/2021)
Many thanks for your reply. We are pleased to hearing that you are happy with your lovely new carpeting and that we have been able to provide you with a top-notch service - which is always our aim!
Excellent Service
Customer Service
Quality
Value
AJ Rogers fitted an Amtico floor floor us. Lovely job and a nice company to deal with. I will certainly use them again.
Allan in Greater London Posted on 11/10/2021 , work completed 06/10/2021
The trader replied (on 13/10/2021)
Many thanks for your review. We are glad to hear that you are happy with your new Amtico floor and certainly do hope to be of assistance to you again in the future.
High praise
Customer Service
Quality
Value
High praise for the staff and fitters at AJ Rogers after we had laminate flooring fitted throughout the hallway & lounge. We've used the company for many years and the quality of the work is always of the highest standard. All of the team are extremely helpful & friendly and the fitters worked really hard to complete the job within the required time. We were very happy to have them in our home.
Customer in Greater London Posted on 10/10/2021 , work completed 29/09/2021
The trader replied (on 13/10/2021)
Thank you for the lovely review. As a family-run business we really do appreciate our customers taking the time/effort to do this and most importantly, hope we will be able to assist with any other flooring requirements again in the future.
Very professional team and quality finish
Customer Service
Quality
Value
We recently had carpets and Amtico fitted by A J Rogers & Sons and are so glad we chose to go with them. Although the wait time for fitting was long, it was worth the wait. All members of the team we dealt with were polite and happy to help, from the measure appointment to allowing us to take samples home to see what worked best and the fitters arrived on time and were professional. Will be recommending it to friends and family.
Customer in Greater London Posted on 08/10/2021 , work completed 28/09/2021
The trader replied (on 13/10/2021)
Our lead times at present are longer than usual - due to Covid, manufacturing and deliveries etc, and we do appreciate that some of our customers are having to wait longer than usual to have their floors installed. As always, we are all working hard to ensure the end result was worth the wait!
Highly recommend
Customer Service
Quality
Value
A J Rogers fitted 2 bedrooms carpets, landing and stair runner. The service was friendly and communicative throughout. The sales team were incredibly helpful, sent me plenty of samples and recommendations, and completely worked to my budget without compromising on quality. The fitting team were on time, polite, very neat and did an excellent job. I interacted with many different areas of the business throughout my order process and every person I came across was professional and very pleasant to deal with. I would highly recommend A J Rogers & Sons.
Customer in Greater London Posted on 30/09/2021 , work completed 10/09/2021
The trader replied (on 13/10/2021)
Thank you for this very positive review. We are always endeavouring to help our customers where possible to work within their budgets and especially assist with colours/designs - a very enjoyable part of our job!
Excellent service, always reliable - highly recommended
Customer Service
Quality
Value
My association with A J Rogers covers many decades. The service from all departments, showroom, measuring and fitting is always helpful and professional. Amtico Spacia floor laid to hall and cloakroom; from Kevin’s initial visit, screed laying, actual fitting, trimming and rehanging seven doors, everyone who attended did a first class job also left no mess, always polite and smiling. Thank you
Mary Jane in Greater London Posted on 07/09/2021 , work completed 27/08/2021
The trader replied (on 13/10/2021)
Hi Mary Jane sorry for the late reply but as you know we are exceedingly busy at present, however, we really do appreciate our customers taking the time to leave a review - much appreciated by all. Thank you.
Professional, friendly company
Customer Service
Quality
Value
This is the third time I have used A J Rogers. The service from all departments, showroom, measuring and fitting was helpful and professional. I had an Amtico floor laid, my first, and was given detailed answers to my many questions about it. The fitters did a first class job and I have had many compliments about it already. I also had several carpets laid and again the fitters were professional and friendly, turned up on time and cleaned up after themselves. I am delighted with the results and have no hesitation in recommending A J Rogers. Thankyou
Julie in Greater London Posted on 06/08/2021 , work completed 30/07/2021
The trader replied (on 13/08/2021)
Thank you Julie we are so pleased that you are happy with the new flooring and really do appreciate our customers taking the time to leave a review.
Stair carpet satisfaction
Customer Service
Quality
Value
A.J.Rogers were recommended to me by a neighbour and how right they were. Every member of staff has been immensely helpful - sales, office, fitters and have bent over backwards to meet my needs. They have an excellent selection and give good advice. Our stair carpet is fitted beautifully and everything was done on time. They really feel like a family firm, who remember who you are and what you need. I would go back to them and have recommended to family and friends.
Customer in Greater London Posted on 01/08/2021 , work completed 22/07/2021
The trader replied (on 13/08/2021)
We are pleased that we were able to provide you with a lovely new carpet and hope to see you again for any other flooring you may need. Thank you for your kind review.
Superb service from every department
Customer Service
Quality
Value
This company gave faultless service from the minute we entered the showroom to the minute they phoned to confirm that we were happy with the finished floor. I would not hesitate to recommend AJ Rogers. The staff are all friendly and efficient and make every effort to ensure that you are satisfied with the finished product. You just cannot ask for more than that. They carpeted most of the ground floor and laid an Amtico floor in the Kitchen and Breakfast room. We have used them before and will do so again.
Customer in Greater London Posted on 29/07/2021 , work completed 27/07/2021
The trader replied (on 13/08/2021)
Thank you for your glowing review, which we very much appreciate. It is lovely to hear that you are happy with your new flooring and we will look forward to seeing you again sometime in the future.