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A J Rogers & Sons Limited

4.9

308 Reviews

Opening Hours
Today - 09:00–17:00
  • Monday - Closed
  • Tuesday 09:00–17:00
  • Wednesday 09:00–17:00
  • Thursday 09:00–17:00
  • Friday 09:00–17:00
  • Saturday 09:00–17:00
  • Sunday - Closed

About

Founded in 1966, A J Rogers and Sons is the leading carpet and flooring company, based in South London. We are a family run business celebrating over 50 years with a reputation built on personal service, professionalism and most importantly, quality.

Peter and Trevor Rogers, sons of founder Anthony, take a hands-on approach to running the business, and share an in-depth knowledge of flooring, materials and installation techniques.

These skills remain core to the operating values of the company, and we are fairly unique in that we employ our own in-house teams of highly trained fitters to ensure a perfect installation for you every time.

Our friendly and knowledgeable team offer a complete service, from initial enquiry through to installation by our own skilled fitters. Let us inspire you! Visit our showroom in Bromley and meet our team – we’ll help you to unlock the potential of your home.

What we do

  • Flooring services

    • Wood flooring installation
    • Carpet fitting
    • Floor laying
  • Carpets and flooring

    • Flooring showrooms and shops
    • Carpet showrooms and shops
    • Carpet fitting
  • Carpet and upholstery cleaners

    • Steam cleaning
    • Carpet cleaning
    • Anti-stain treatment
  • Steam cleaning

  • More Services

    • carpet wood vinyl marmoleum fitting

Customer reviews

Why you can trust these reviews

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100% of the reviews we publish have been through our stringent moderation process.

4.9
308 reviews
Customer Service
5.0
Quality
5.0
Value
4.8
Sort by
Very professional
Customer Service
Quality
Value
This family business is very professional from start to finish. They understood my requirements and offered lots of helpful advice and information about the products I chose. The fitters and layers arrived on time and laid my flooring and carpets giving me a good finished product. I am very pleased with the end result and would highly recommend Rogers to anyone considering having new carpets and flooring.
Customer in Greater London Posted on 22/05/2019 , work completed 21/05/2019
The trader replied (on 29/05/2019)
A J Rogers has been a family run business since 1966 and from the outset our ambition was to provide a quality and professional service. Our aim over the many years trading has always been to listen and advise so that we can translate customers' dream floors into reality.
Kitchen Floor replaced
We went to A J Rogers because its very local glad we did the staff could not have been more helpful they loan us a few boards to pick the Amtico that match the kitchen units that we had installed Trevor came to measure and give use an estimate which was very competitive he explain the best way to lay it also said that when the guys come to lay it to try both ways to see how we would like it, they keep us informed as to when they could fit which worked best for use they came the day before to screed the floor and next day to lay the floor which was done in a day they where very clean and tidy, the work was done to a very high standard we are very pleased with the results an excellent service all round would definitely recommend A J Rogers.
Colin Kayes Posted on 16/06/2019 (Reviewer did not use service)
All that's best about a family firm
Customer Service
Quality
Value
We have been using A.J Rogers for many years and have always found their work and their service excellent. This time, a minor problem with a flooring repair, was dealt with quickly and efficiently (firstly a visit from a concerned director) and we will certainly continue to use them. By way of contrast, we have stopped using a prestigious, national department store for flooring requirements as we have found their service to have deteriorated badly over the past 10 years.
Customer in Greater London Posted on 15/09/2019 , work completed 12/08/2019
Stairs & landing
Customer Service
Quality
Value
Really helpful at point of sale. Gave good advice. Were prompt and came and measured. Presented options to choose. Upon making our choice we were given a start date. The fitter arrived at the agreed date and time precisely. He set about his work with expert ease. He finished and we are very pleased with the result. Excellent job. Clean and tidy as well as quiet.
Customer in Greater London Posted on 17/01/2020 , work completed 05/12/2019
Another superb job
Customer Service
Quality
Value
Another superb job by AJ Rogers. They installed a new floor which compliments our new kitchen. All looks great. A very professional job wort every penny. Thank you team for a job well done from start to finish.
Customer in Greater London Posted on 04/11/2019 , work completed 25/10/2019
The trader replied (on 13/11/2019)
If your having a kitchen installed the staff in the show room like nothing more than to help with design and colour so that you can achieve your dream kitchen look.
Professional and expert advice
Customer Service
Quality
Value
I would not dream of going anywhere else. Helped in choice of suitable floor coverings - Amtico for the hall and carpet for the stairs and landings The work was delayed thanks to the Covid 19 epidemic but it has been completed and very satisfied. Very professional throughout. A deserved reputation for excellence.
Customer in Greater London Posted on 21/05/2020 , work completed 15/05/2020
Very reliable company
Customer Service
Quality
Value
This is the third time we have used Rogers and they have always proved to be reliable, quick, efficient and work to the agreed schedule and budget.
Customer in Greater London Posted on 24/03/2020 , work completed 20/03/2020
The trader replied (on 08/04/2020)
Many thanks for taking the time to review, it means alot to us especially in these hard times and we hope to keep working with you in the future.
Excellent from start to finish
Customer Service
Quality
Value
Right from our first visit to the showroom up to the installation, AJ Rogers have been fantastic. We got quotes from 2 other independent carpet shops and were very pleased when AJ Rogers proved to be financially competitive as their friendly service and genuine enthusiasm for helping us choose the right carpet really stood out from our very first visit. They weren't remotely pushy, but unlike the others really showed an interest in helping us choose the right carpet. After visiting to measure up (which both the other companies seemed reluctant to do until we'd chosen a carpet) they produced a couple of different quotes to help us decide on exactly what we wanted within our budget range. The quote was broken down clearly so we could tweak to get the right balance between budget, product and features. The fitting teams were really professional too - polite, on time, quiet, enthusiastic, tidy and totally accommodating when we made a last minute (the day before!) decision to change one part of our order. We've previously used Lordship Flooring Co. in East Dulwich, who sell much the same products, but AJ Rogers were much more enthusiastic and friendly and, as it turns out, the fitting was of a notably higher quality.
Ben in Greater London Posted on 15/11/2020 , work completed 11/11/2020
The trader replied (on 21/11/2020)
Thank you for your time in posting a review we really do appreciate your feedback. We do enjoy helping customers choose the best product to suit not only their practical requirements but also their budget too!
Wood Flooring
Customer Service
Quality
Value
I cannot recommend A J Rogers highly enough. We have just had engineered wood flooring and carpet laid and I am very pleased with it all. The fitters were very polite, friendly, worked really hard and were a pleasure to have in our home. The customer service provided by the Operations and Sales Teams has been excellent. I will definitely use A J Rogers again.
Customer in Greater London Posted on 16/05/2021 , work completed 04/05/2021
The trader replied (on 07/07/2021)
Thank you for your recommendation, which is very much appreciated, and we look forward to being of assistance to you again some time in the future!
Great service
Customer Service
Quality
Value
This was a replacement carpet for a flood damaged one at my 97 year old Mums house during difficult Covid times. The reps, the sales staff and the fitters were very professional, helpful and understanding of the situation making the experience as possible for my Mum. She is delighted with the quality and looks of the carpet and the service provided by A J Rogers. Neither of us would hesitate to use them again.
Mike in Greater London Posted on 27/05/2021 , work completed 13/05/2021
The trader replied (on 07/07/2021)
Thank you Mike for taking the time to leave your review. We are so pleased to hear that your mother is happy with her new carpeting and that we will hopefully see you both again sometime in the future!
Professional Company
Customer Service
Quality
Value
Rogers have just completed a job renewing three bedroom carpets along with a landing and stairs carpet. I have found them a most professional company to deal with and am delighted with the results. The quoting experience is excellent with a "menu" of options to choose from to suit your budget. It is then a matter of "pick and mix" to get what you want (we chose everything!). Kevin was most helpful with the quote and Martin (aided by Ian) provided a very efficient and quality service laying the carpets. I would definitely recommend them.
Mike in Greater London Posted on 09/06/2021 , work completed 03/06/2021
The trader replied (on 07/07/2021)
Glad to hear you are delighted with your carpeting. Our estimates enable our customers to select a specification to suit their requirements and formulate a budget to suit. Many thanks.
Excellent experience and quality finish
Customer Service
Quality
Value
Our experience with A J Rogers has been wholly positive from the very first consultation to the end result, leaving us so much happier in our home. They advised and then fitted two major transformations in our home - downstairs wood flooring and carpet to upstairs rooms and stairs. At every stage they were helpful, really listened to what we wanted and provided good advice. In fact, their after sales / customer service was faultless - keeping in contact in the run up to the job, checking in at times to make sure we were happy and very responsive when we had questions. Their fitting team were professional, very clean and tidy and did a truly excellent job. Our home transformation has been a significant investment for us that could have caused some anxiety, but we are absolutely thrilled with how it's turned out and are delighted to wholeheartedly recommend A J Rogers.
Celine in Greater London Posted on 23/04/2021 , work completed 21/04/2021
The trader replied (on 29/04/2021)
Thank you Celine for your very kind review. We are glad to hear that not only are you happy with your new wood and carpeting but also that our team were helpful at all times. We are a family business and really do take pride in what we do!
Carpet Fitting - Hallway & Stairs
Customer Service
Quality
Value
I am thrilled with my new carpet and Dave did a wonderful job of the fitting. It is absolutely first class. Communications have been excellent all the way through from collecting samples, Kevin taking measurements and then Dave doing a fantastic job fitting the carpet.
Customer in Greater London Posted on 25/11/2021 , work completed 24/11/2021
The trader replied (on 06/01/2022)
It is lovely to hear that you are loving your new carpet and your comments will certainly be passed on to our team, who very much appreciate the fact that our customers take the time to leave a review. Many thanks.
Great service from start to finish
Customer Service
Quality
Value
From our first visit to the showroom, where they were exceptionally helpful, to our carpet being fitted we were very impressed with AJ Rogers and will definitely use them again.
Amanda in Greater London Posted on 23/12/2021 , work completed 10/12/2021
The trader replied (on 06/01/2022)
Thank you for your review which is always appreciated by everyone at AJR. It is our policy to ensure our customers are relaxed and well-informed from initial visit through to completion and hopefully we shall look forward to seeing you again in the future.
All round quality
Customer Service
Quality
Value
We've used AJ Rogers a number of times for carpet fitting and each time we've been massively impressed with the quality of service in the shop, the politeness and helpfulness on the phone and also by the quality of carpets and workmanship of the fitters. You always feel you've made the correct decision by going with AJ Rogers.
Customer in Greater London Posted on 10/11/2022 , work completed 27/10/2022
The trader replied (on 21/12/2022)
We are so pleased to welcome back customers that have been to us before, which shows that we are continuing the high standards of service we always strive to achieve - many thanks.
Wood Flooring
Customer Service
Quality
Value
Superb service and workmanship, could not fault them, arrived on time, cleared up every day and cleaned the room top to bottom before he left
Customer in Greater London Posted on 21/03/2021 , work completed 17/03/2021
The trader replied (on 24/03/2021)
Our fitters are always respectful of the fact they are working in our customer's home and tidying up after a job goes without saying! Thank you for your valued review.
Love our New Floor
Customer Service
Quality
Value
My wife and I are so pleased with the new Amtico floor in our lounge. From the initial meeting with Trevor Rogers and the help of his staff in store we knew the process would be very smooth. The lounge floor looks stunning and the fitters were excellent. They were considerate with wearing Covid masks whenever my wife or I came near. They were very thorough and explained everything whilst they were in our house. Always tidied up at the end of the day. I wouldn’t hesitate to recommend AJ Rogers for anyone looking to have new flooring.
Customer in Kent Posted on 10/02/2021 , work completed 25/01/2021
The trader replied (on 12/02/2021)
Thank you for your review and letting us know how we are doing. But most importantly that you love your floor!
Excellent service from a family business
Customer Service
Quality
Value
AJR replaced all our carpet through a medium-sized, 4 bedroom, detached house. They were helpful & professional throughout, with their breadth of knowledge of carpets & their installation. This spanned selection of the carpet, measuring up, quoting & installation. We had to delay the start of installation twice due to delays in preceding trades which they kindly accommodated. Changes in price were minor & justified. A sound & helpful organization.
Mike in Greater London Posted on 08/06/2022 , work completed 07/01/2022
The trader replied (on 22/07/2022)
Thank you for your comments. We are always mindful that we are often dealing with other trades at the same time and will always try to accommodate any changes in schedules etc. as much as possible.
Another great job
Customer Service
Quality
Value
Rogers did another great job laying our front bedroom carpet. They arranged for a time that was convenient for me and came and completed an excellent job in the time that they said it would take. I was able to leave them to the work and they worked round a bed and large wardrobe that I had to leave in the room as they could not be removed. When the work was done they cleaned up the house and outside leaving no mess whatever. They also phoned me next day to check that all was to my liking and if anything extra needed doing. An excellent job by knowledgeable and friendly people.
Customer in Greater London Posted on 29/01/2023 , work completed 13/01/2023
The trader replied (on 08/02/2023)
We are always keen to ensure that our customers are happy with the work and floor installation prior to submitting the final invoice, so thank you so much for taking the time to leave a review which is always appreciated.
Fabulous floors
Customer Service
Quality
Value
I am absolutely delighted with my newly sanded and sealed oak floors. There were stains and scratches and ingrained dirt - all of which have gone. The oak is now a beautiful colour, and the grain is visible with a subtle sheen. I was concerned about the disruption, moving furniture, disconnecting tech, dust! But I needn't have worried - not only did they help with moving things. they were also considerate about the broadband source and enable me to keep internet access whilst they sanded. And their machines and care, and wiping down afterwards meant I came home to a pristine, dust-free house. I was very impressed with the service - Tom and Danny were great - very efficient and helpful - and did a great job. I am so pleased I am considering doing the upstairs floors even though AJ Rogers said they don’t need it - I just love the lighter colour of the wood, it's like it was when first laid 30 years ago.
Customer in Greater London Posted on 20/03/2023 , work completed 10/03/2023
The trader replied (on 05/04/2023)
Lovely to hear that your floor has been given a new lease of life with a true 'makeover'. We are always happy to assist with furniture etc, as we are always conscious that this work can be quite disruptive. We look forward to being of assistance if required in the future. Thank you.
Brilliant work - absolutely delighted
Customer Service
Quality
Value
We have used AJ Rogers several times for carpets and Amtico floors and the service is always the same - absolutely brilliant. This time, they fitted our kitchen floor (Amtico) and living room carpet. The team are perfectionists, and their workmanship is amazing. We couldn't be more delighted. We had a few problems with our kitchen floor (nothing to do with AJ Rogers) and the team bent over backwards to work around the problem and get everything sorted quickly and in time for Christmas.
Customer in Greater London Posted on 06/01/2024 , work completed 08/12/2023
The trader replied (on 10/01/2024)
Thank you for your kind words and support. We’re grateful to have you as a valued customer and look forward to welcoming you back in the future.
Carpet fitting
Customer Service
Quality
Value
The sales staff were very helpful and spent time to share their thoughts based on experience of what would work. There was a wide variety of choices and we were even able to take a sample home. The sales staff, the fitters and the after sales team were all a pleasure to deal with and the experience highlighted the advantages of working with a smaller company. I would highly recommend and would definitely use again.
Customer in Greater London Posted on 19/10/2023 , work completed 12/10/2023
The trader replied (on 26/10/2023)
Thank you for your review which is always gratefully received as feedback is always appreciated.
Excellent and reliable service
Customer Service
Quality
Value
We have been customers for several years now, and would not consider going to anyone else. We have always received honest and practical advice, and work carried out has always been of the highest standard. Recently we have had new flooring laid in our cloakroom; and the hall, stairs and landings completely refitted with carpet - we're really pleased with the results. A very friendly team, keen to help - we wholeheartedly recommend them.
Customer in Greater London Posted on 25/10/2024 , work completed 10/10/2024
The trader replied (on 26/10/2024)
Thank you so much for your continued trust and loyalty over the years! We're thrilled to hear you're happy with the new flooring. Providing helpful advice and quality work is always our goal, and it’s wonderful to know that this commitment has made a difference for you. It was a pleasure working with you, and we’re here anytime you need us. Thank you for the recommendation and lovely review.
Great as always
Customer Service
Quality
Value
Good quality carpet and a good solution for a tricky staircase. James did a great job of the fitting.
Customer in Kent Posted on 10/09/2024 , work completed 02/09/2024
The trader replied (on 12/09/2024)
Thank you for your 5 star review! we appreciate your kind comments and will pass this on to James and the team.
Fantastic stairs and landing job with attention to detail and friendly, professional service
Customer Service
Quality
Value
Thank you so much AJ Rogers & Sons for doing a flawless carpet job on our stairs, mezzanine and main landings. My partner and I are super happy with the results! It wasn't a straightforward job, as the house was built around 1903: the landings weren't level, a few floorboards were dodgy and one stair needed bracketing. Dan came to measure up and was really helpful in explaining what remedies they could offer to fix the issues. He said he'd draw up both a 'bare minimum' and 'bells and whistles' quote so we could choose what level of investment we wanted to make. Everything was itemised so we could choose what quality underlay we wanted etc. We secured the booking with a 50% deposit and arranged a mutually convenient date. The fitters did a great job over two days. They were professional, efficient and cleared up both days so we could use the space ok overnight. Would highly recommend this family firm. It was infinitely better than a certain chain of carpet fitters we've used on a different project!
Customer in Greater London Posted on 06/11/2024 , work completed 30/10/2024
The trader replied (on 09/11/2024)
Thank you so much for your thoughtful and detailed review! We’re thrilled to hear that you and your partner are so happy with the carpet. We know that homes built in the early 1900s often bring unique challenges, so it’s wonderful to hear that Dan was able to offer solutions that gave you the flexibility to choose what worked best for your home and budget. It’s fantastic to hear that our fitters met your expectations as well. Thank you for choosing AJ Rogers & Sons and for recommending us—it means so much to our family business!